Tuesday the 28th of November 18.00 hours will be decided by the Jury which of the three most innovative marketing books will win the PIM Marketing Literature Award.

This is award is organized in coöperation with the University of Amsterdam, Vrije Universiteit van Amsterdam. The Jury consists of Hans Molenaar, chairman PIM, prof.Ruud Frambach, VU faculty Marketing, prof.mr.dr.ir. Sicco Santema, TU Delft
Kai Doornink, publisher ITCommercie, Arend-Jan Nijhuis, ING Bank, Egbert Jan van Bel, writer/lector MBA UvA, bestuur Marketing Executive Center, Tim de Boer, CEO Pleon, Fred Sengers, Chief Editor MarketingTribune, Wil Wurtz, chairman CRM Genootschap.