The meaning of things - Domestic symbols and the self, by Eugene Rochberg-Halton & Mihaly Csikszentmihalyi (1981)

Spiral Dynamics - Mastering values, leadership, and change, by Don E. Beck & Christopher C. Cowan (1996)

Small is Beautiful - A study of economics as if people mattered, by Ernst F. Schumacher (1973)

Learning from Museums - Visitor experiences and the making of meaning, by  John H. Falk & Lynn D. Dierking (2000)

Report on Future Shock, by Alvin Toffler (1970)

Report on Future of competition - Co-creating unique value with customers, by C.K. Prahalad & Venkat Ramaswamy (2004)

Report on Age of Access - The new culture of hypercapitalism, where all of life is a paid-for experience, by Jeremy Rifkin (2001)

Report on A theory of everything - An integral vision for business, politics, science and spirituality, by Ken Wilber (2001)

Many books have been added to the books-section on this site, most of them with an impression on what to expect of them. Books that may inspire, books that may broaden your perspective on experiences, and books that may deepen your understanding of certain aspects of experience. Enjoy the read. More additions will follow and if you have any books you would recommend to others let us know.

Recommendation by Philip HomeLab: Ambient experiences.

A recommendation by Philips HomeLab.

In a world where viral marketing, buzz and word of mouth are well-known terms for every manager, Godin, in Unleashing the Ideavirus (and for that matter also in his other books), points to the problems that companies face in implementing these concepts and also how to solve them. The same Copernican Revolution that is needed to enter the second generation of Experiences and the Support Economy, is needed within the field of marketing. The company is not – and ought not to be – at the center, but the customer, the individual, should be.