• Changing the game of Events

    Albert Boswijk

    4 years and 7 months

    Changing the game of Events

    Structural changes in society and exponential growing innovations cause ruthless changes in our economic landscape. The impact of the digital revolution and the process of dematerialisation hits us harder then we realise. No organisation or company can avoid the impact. My lecture at MEPEC2019 describes the impact and the challenges on the Event Industry.

    How to avoid being a standard event organiser instead of becoming the strategic advisor of Deep Change that you might become. The above framework shows the progression of value in the professional meeting industry. From being a facilitator of events, to events as a service, to create meaningful experiences and dialogues towards co creating transformational processes. If your are interested in the slight deck, I will sent you a download link.

    Read also;The Economy of Experiences, Albert Boswijk, Ed Peelen, Steven Olthof

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