• Positive Design Day at TU Delft

    Albert Boswijk

    2 years and 7 months

    Positive Design Day at TU Delft

    TU Delft organises the positive design day

    Three international speakers will present their ideas on design for wellbeing, and the Delft Institute of Positive Design (DIOPD) will be officially launched. In the afternoon, Pieter Desmet will give his inaugural speech ‘Positive Design’ at the TU Delft auditorium. He will discuss current opportunities to design for wellbeing, and present his vision on the developments in experience-driven design research.

    Keynote speaker: Marc Hassenzahl

    Marc Hassenzahl is professor and head of the "Experience Design" group at the Folkwang University of Arts in Essen, Germany. His research interests revolve around the positive aspects of (interactive products), their beauty and the question of how to design for positive experiences. In 2010 he published "Experience Design: Technology for All the Right Reasons" (Morgan&Claypool).

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    Keynote speaker: Marije Vogelzang

    Designers who work with the subject of food are often called 'food designers'. According to Marije, food is already perfectly designed by nature. Instead, her designs focus around the verb 'to eat'. Marije is inspired by the origin of food and the preparation, etiquette, history and culture around it. For this reason, she doesn't consider herself a 'food designer', but as the first 'eating designer' in The Netherlands.

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    Keynote speaker: Andrew Shoben

    Andrew is the founder of greyworld, a world renowned artists' collective who create art in public spaces. Primarily, greyworld's work is about play, and allowing some form of creative expression in areas of the city where there is usually none. Greyworld has created works in some hugely coveted locations across the world, and they now have permanent installations in fourteen countries. Andrew is a regular contributor to television, radio and print, and lectures extensively around the world. After lecturing at the Royal College of Art for four years, he became Professor of Public Art at Goldsmiths University.

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    Keynote speaker: Pieter Desmet

    Pieter Desmet is full professor of Design for Experience at the faculty of Industrial Design Engineering of the Delft University of Technology. He chairs a research group that focuses on the fields of design for emotion and subjective well-being. Main research questions are: how does design evoke emotions and influence the wellbeing of users? How can the effects of design on emotion and wellbeing be measured? And how can we wilfully design for emotion and wellbeing?

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    And also:

    Ena Voûte - opens Positive Design Day

    Ena is dean of the Faculty of Industrial Design Engineering, TU Delft.

    Nynke Tromp - hosts the day

    Nynke works as social designer at KVD reframing on projects about organ donation, recovery from psychosis, and political engagement. Before the summer, she will defend her thesis: "Social Design - Or how products and services can help us act in ways that benefit society".

    Anna Pohlmeyer - launches DIOPD

    Anna is assistant professor with an interest in theoretical and empirical aspects of design-mediated wellbeing. Building on insights from positive psychology, she explores the spectrum of opportunities to design for human flourishing.

    Steven Fokkinga - launches DIOPD

    Steven is PhD candidate with a project that explores the possibility of using negative emotions to create rich product experiences.

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